Monday, June 30, 2014

Bluechip Launches Central Florida Football App

Bluechip is pleased to announce the launch of the Central Florida Football Official App, available for iPad. Subscribers to this free app will get an inside look behind this BCS-bowl winning program, including features such as:
  • Take in all of the highlights of the 2014 Fiesta Bowl winning squad
  • Insider video clips on UCF’s exciting game day action
  • Learn about Family Scholarships and how they set Knights up for future success
  • UCF players continue to shine in the NFL; see the reasons why
  • Learn more about the team’s winning academic culture
  • New photos and student-athlete thoughts on why UCF is so special

Download it now at

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Wednesday, June 25, 2014

Rebecca Holderread Named Chief Operating Officer of Bluechip Athletic Solutions

Bluechip Athletic Solutions ( is proud to announce the addition of Rebecca Holderread as Chief Operating Officer (COO) to their executive management team. Mrs. Holderread will be responsible for overseeing day-to-day operations while implementing strategies that will both enhance customer service and improve company processes.

Mrs. Holderread is a seasoned veteran in the field of SaaS-based technology firms having most recently lead one of the nation’s leading e-commerce mobile providers through a successful acquisition. As an MBA graduate from Vanderbilt University, Mrs. Holderread has also held positions of CFO and COO with many successful Atlanta based firms. According to Steve Kennedy, Founder and CEO of Bluechip, Mrs. Holderread is the first of many anticipated additions to their executive team.

"We are evolving to meet the demands of our customers who rely on Bluechip’s suite of services to keep their brand relevant and maximize recruiting operations. In the role of COO, Rebecca will bring proven leadership and operating experience to the task of aligning our team to meet the growing needs of our clients,” stated Kennedy. “I have tremendous confidence in her ability to dramatically improve our customer service and bring a higher level of best practices to our development processes.”

“I am proud to join Bluechip at such a pinnacle point in the company’s growth,” said Mrs. Holderread. “My strength is in building customer-centric teams while enhancing operations and I look forward to further developing our team, customer service practices and internal processes. It’s an exciting journey and I am already enjoying this new beginning.”

About Bluechip Athletic Solutions
Bluechip Athletic Solutions provides a unique blend of technology, marketing strategy and content creation services for the collegiate and professional sports industry. The company was formed in 2005 and is headquartered in Atlanta, GA. For more information, please contact Bluechip at 404.941.2510 or visit

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Friday, June 13, 2014

Bluechip Launches Columbia Football PanoView

Bluechip is pleased to announce the launch of the Columbia Football PanoView, available online or as an app for iPhone and iPad. This 360' experience allows users to see Columbia football and New York City like never before. Highlights include striking views of the city as well as many points of interest on Columbia’s campus:
  • A beginning point at the Statue of Liberty, overlooking Manhattan and New York harbor. 
  • Immediately move north to an overhead view of the Baker Athletic Complex. 
  • See Kraft Field at Wein Stadium at night as it overlooks the joining the Hudson and Harlem Rivers. 
  • Take a step over to see the majestic views of the Campus Library. 
  • Following that is the overflowing greenery of the Campus South Lawns on a spring day. 
  • Other fantastic views include Times Square at night, Rockefeller Center, the Empire State Building at dusk and the lush vegetation surrounding Belvedere Castle in Central Park.

Check it out now at or download at

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